You might have got tired of all those traditional SEO strategies. And now looking for something entirely different that can help you out to increase the traffic of your website. The realm of SEO is vigorous; the techniques that facilitated you at a specific time might not be appropriate at another time. You have to improvise your strategies constantly to remain at the top of the search engine result page. You will have to look after a number of areas related to search engine optimization it includes site audit, loading speed optimization, landing pages, user-friendly and responsive theme, relevant content, keywords optimization, internal linking, backlinks, to build authority, and a lot more. You will need to have patience after implementing a strategy as it takes time to deliver outcomes.
But if you are lucky enough and have some of the best SEO strategies, then you can outgrow and beat your competitors by acquiring a good ranking. You must be cognizant that SEO is a time-consuming task. You will have to put your efforts to get the desired results. This post is for both beginners and expert SEO strategists to know more about this everlasting field.
In the starting days, it was recommended to write short blog posts. The average word count was 300 to 400 words. But in recent years after the development of Google algorithms, now it is suggested to write informative blog posts, and the recommended word count is 700 to 1000. It is an essential aspect of search engine ranking, and you cannot ignore the fact that now content length matters a lot. If you are trying to cover all the essential material on a particular subject, then the chances for ranking get higher.
Every online marketer has to deal with images on their websites. Get high-quality images for your website but If you are posting copyright images, you might have to face penalties by the search engine. And it can also ruin your marketing campaign. So, to post original or royalty-free images, you have to look for the originality of the image. And for that reason, you can reverse image search to know about the sources, their ownership, where the picture was taken, where the image is already published, or if it’s royalty-free or not.
Keywords research and analysis are an integral part of search engine optimization. Before coming up with the topic and the content, you need to conduct extensive research regarding the keywords that netizens are using for their search queries. It is necessary for you to add LSI keywords to optimize images and the content as well, along with main focused keywords to get a better ranking in SERP.
Backlinks have always remained a significant area of interest for all SEO experts. In the last couple of years, Google is now focusing on quality backlinks, and to get better rankings, you will need to get quality backlinks. You can get quality backlinks by guest posting, and getting in touch with social media influencers. Many websites ask for backlinks in return for linking your site with them. You can paste their link on your web page until or unless it is not a spammy link or website.